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Donald Jobs
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service@55.la
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No.67, Lane123, Job Road, Job District, Shanghai, China, 200070
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(+86) 0592-5885308
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SPORTS MARKETING EXPERIENCE
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Citizens Financial Group
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2/2010 - Present
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Sponsorship Marketing Consultant - Citizens Bank Park
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Report directly to Senior Vice President of Marketing.
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Advise Citizens Bank on implementation of marketing programs for $95 million naming rights sponsorship.
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Plan and execute marketing initiatives including Ballpark Bankerscasting call, Citizens 7multi-media campaign, Surprise & DelightATM coupon promotion, and Colleague Appreciation Week.
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Serve as liaison between Citizens Bank Sponsorship Marketing Team and Philadelphia Phillies executives.
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Collaborate on inaugural year strategic marketing with partners including Major League Baseball, Aramark, McDonald’s, Velocity Sports & Entertainment, Arnold Communications, and Don Jagoda Associates.
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New England Patriots
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4/2011 - 1/2011
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Corporate Sales Executive
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Aggressively prospected companies with local presence for marketing partnership opportunities.
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Created and sold unique sponsorships including media, signage, promotional rights and hospitality.
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Forged and cultivated relationships with business decision-makers throughoutlife of partnership.
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Achieved sales force team goal of NFL-record $40 million in sponsorship sales.
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Achieved sales force team goal of NFL-record $40 million in sponsorship sales.
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Corporate Sales Executive – New England Revolution
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Created and executed marketing initiatives to promote sales and awareness of inaugural MLS season
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Designed and implemented strategies to increase sales of NFL and MLS hospitality opportunities.
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Boston Red Sox
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2/2010 – 8/2010
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Group Sales Representative
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Targeted community, civic, and professional organizations for sale of Fenway Park group tickets.
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Marketed 600 Club luxury seating to regional businesses.
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World Cup USA
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1/2010– 2/2010
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Sales Representative
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Marketed luxury packages to World Cup Soccerevents across all host venues nationwide.
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Generated one-quarter million dollars in sales volume by creating and implementing marketing strategies.
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New Boston Garden Corporation
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5/2009- 1/2009
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Sales Executive
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Generated revenue of $10 million through sales of the FleetCenter’s Premium Seating program.
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Planned, designed and implemented marketing outreach programs, including direct mail and print material, identifying and penetrating specific target markets.
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EDUCATION
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Boston College, Carroll Graduate School
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2012
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Masters in Business Administration, Marketing & Finance Concentration
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Graduate Assistant, Organization Studies Department
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University of Pennsylvania, The Wharton School
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2007
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Bachelor of Science in Economics, Marketing Concentration
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